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History and brand world. The Mercedes star is more than just a logo. Mercedes-Benz stands for exciting experiences based on timeless design, cutting-edge technology and attention to detail.
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Vehicle highlights Mercedes stars: icons, legends and passion. The three-pointed star in a laurel wreath was created in 1925. This marks the birth of the Mercedes-Benz brand. Experience the most impressive vehicle highlights that have shaped the legendary brand up to now.
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Discover how history was made

Mercedes-Benz Museum Stuttgart.

Nine levels showcasing stunning vehicles and more than 1,500 exhibits across 16,500 square metres. Discover automotive and contemporary history dating back to 1886. From the world's first patented car to the hydrogen-powered vehicle from this millennium.

Mercedes-Benz Museum

Brands

Mercedes-Benz World.

In addition to Mercedes-Benz, the most valuable luxury automotive brand in the world (source: Interbrand study, 03.11.2022), Mercedes-AMG and Mercedes-Maybach also belong to the brand portfolio.

Mercedes-Benz Classic combines the know-how and services of Mercedes-Benz in all aspects for vehicles bearing the three-pointed star.​

Mercedes-AMG

Welcome to the world of Mercedes-AMG. We believe in competition, ideas, peak performance, and superiority. The meeting point between engineering and a very special attitude. With this claim, we create automotive performance for the racetrack, and for the road.

Experience Mercedes-AMG

Mercedes-Maybach

Mercedes-Maybach pairs Mercedes-Benz innovation with Maybach’s unique brand of luxury. Here, performance is paired with exclusivity. Traditional craftsmanship with modern digital technologies.​

Experience Mercedes-Maybach​

Mercedes-Benz Classic

Experience all the milestones of the Mercedes-Benz brand and enjoy exciting insights into the history of the inventor of the automobile.

Go to Mercedes-Benz Classic

Milestones Automobile History: Innovations & Highlights. The fascinating success story begins in 1886 with the inventions of Carl Benz and Gottlieb Daimler. The development of motors for land, water, and air was in full swing. The world's first automobile was followed by other inventions that decisively shaped the history of automotive development. Experience the milestones of Mercedes-Benz.
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     1886 | Benz patent motorcar The Benz patent motorcar is the world's first automobile. Carl Benz designed it in 1885 and filed for a patent on 29 January 1886 under the name "vehicle with gas engine operation". The patent number 37435, granted by the Imperial Patent Office in Berlin, is the birth certificate of the automobile. Button
    1900 | Mercedes 35 hp In 1900, on the initiative of Emil Jellinek, Daimler-Motoren-Gesellschaft developed a vehicle that deviated significantly from the carriage construction principle usually used up to then. Emil Jellinek initiated the development of a completely new automobile with a light, powerful engine, long wheelbase and low centre of gravity. According to Jellinek's then ten-year-old daughter, the new model to be developed first bore the name "Mercedes". Button
    1959 | Safety bodyshell with crumple zones: Mercedes-Benz "Fintail" (W 111) In 1959, Mercedes-Benz introduced an industry-leading innovation – the safety bodyshell. The concept of designer Béla Barényi: crumple zones at the front and rear and a strong passenger compartment in between. The first vehicle was the high-class saloon of the 111 model series, affectionately called the "fintail”. Button
    1978 | ABS anti-lock braking system in series production passenger cars: Mercedes-Benz S-Class (116 model series) An engineer's dream came true in 1978: Mercedes-Benz presented the anti-lock braking system in the S-Class of the 116 model series. Even when the brake is fully on, the vehicle remains manoeuvrable and hazardous areas can be bypassed. Further assistance systems could be built based on the ABS sensors. Button
    1981 | Airbag in series production passenger cars: Mercedes-Benz S-Class (126 model series) The world's first production vehicle with a driver's airbag and seat belt tensioner on the front passenger side was the Mercedes-Benz 126 model series S-Class in 1981. In the even of a crash, an airbag unfolds from the steering wheel within milliseconds and forms a padding between the driver and the wheel. It was to complement the seat belt. Today, there are numerous airbags in the entire vehicle. Button
    2002 | PRE-SAFE passenger protection system: Mercedes-Benz S-Class (220 model series) PRE-SAFE® is another milestone in Mercedes-Benz safety technology development. If the sensors detect an impending collision, the technology prepares the vehicle for impact. For example, it closes the sliding sunroof and side windows, sets the seat backrests to vertical and tightens the seat belts on the front seats as a precautionary measure. This increases the protective effect for the passengers. Button
    2013 | Mercedes-Benz Intelligent Drive Since 2013, numerous assistance systems have been bundled together under the name Mercedes-Benz Intelligent Drive. The clever combination of cameras, sensors and control units makes the vehicle an “intelligent” partner. The assistance systems and their ever increasing interconnectivity are pioneering – and a milestone on the road to autonomous and accident-free driving. Button
    2021 | First all-electric luxury saloon from Mercedes-Benz: EQS The EQS is the first fully electric luxury saloon from Mercedes-Benz and is the first model to be built with the modular architecture for luxury and upper-class electric vehicles. The MBUX Hyperscreen, a high-resolution user interface that extends over the entire width of the dashboard, is also celebrated as a world first in series production vehicles. Button
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